About John Elkington
John Elkington is Co-founder & Chief Pollinator at Volans (2008- ), Co-founder and former Chairman of SustainAbility (1987-2008), Co-founder of CounterCurrent (1983- ), and Co-founder and former Managing Director of Environmental Data Services (1978-1983). Way back in 2004, BusinessWeek described him as “a dean of the corporate responsibility movement for three decades.” He has addressed over 1,000 conferences. He was a Faculty member of the World Economic Forum from 2002-2008. He has served on over 70 boards and advisory boards. His 20th book was published in April: Green Swans: The Coming Boom In Regenerative Capitalism (Fast Company Press).